February 2012
7 posts
3 tags
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Deals For Your Matchbooks
Hey there,
We’ve been cooking up some great stuff at Matchbook we wanted to share with you. Be sure to upgrade to take advantage.
Deals
Ever find find out too late that LivingSocial, GiltCity, or Groupon ran a deal for a restaurant you wanted to check out? Never again. If ANY site runs a deal for a place you bookmarked, we will send you a notification to buy it. Think of Matchbook...
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January 2012
1 post
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October 2011
1 post
7 tags
How to start a Daily Deals Business (Part 1)
The success of LivingSocial and GroupOn has garnered a lot of interest in their business model. Almost every content site is evaluating whether they should add a daily deals component to their business. This is a guide to decide whether or not you should start a daily deals business, and if so how to go about doing it. I take a very metrics driven approach. If you are evaluating this from a...
August 2011
1 post
May 2011
2 posts
The End of the Social Network Era, the Rise of the...
Cross posted from my guest contribution on Business Insider
Last week I was quoted as saying that this was the end of the Social Network Era. Then, as if on cue, Blippy went out of business. Blippy failed because they didn’t understand social. They built a product to broadcast credit card purchases. They based their social features on the model, “Friend Everyone, Share...
April 2011
2 posts
4 tags
Matchbook Launches!
Today, Matchbook is available worldwide in the app store. You can download it here. Matchbook is a dead simple bookmarking application for places like bars, restaurants, and shops. The idea is akin to taking a matchbook from a restaurant or bar so you remember to return to that spot. Lets say that a friend recommends that you should stop by the Ace Hotel:
You search for Ace Hotel or click “I’m...
Location Based Space: State Of The Union
Of all the emerging tech sectors, Local remains the one with the most potential. This post is an overview of where we are, what we know and where the opportunity lies for the local market.
The $140 Billion Market
The local advertising market is estimated to hit $140 Billion by 2013. via Marketingcharts.com / BIA’s Kelsey Group Traditional local ad spend will decline while digital...
March 2011
1 post
7 tags
Lean Startup Guide to Building Software For...
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Next week we’ll be releasing an app called Matchbook. Signup to be notified when it’s out. We’re a proponent of the lean startup methodology, so we wanted to share the process we used to get this app out the door. We like to build software that mimics real life. The goal of software should be to make already occurring...
November 2010
1 post
October 2010
11 posts
